One of the tenants espoused by Cory Doctorow in "Metacrap" emphasized the fact that what people say they do often does not align with what they actually do. Taking that principle in mind, we decided to see if the tags users created in association with their musical preferences on Last.fm aligned with what they were actually listening. Using the Last.fm open API we pulled the artists users had listened to that week and in a word cloud mash up compared those tags to the ones users created. Similarities were highlighted, creating a quick visual reveal of the truth in their actions. Vast disparities would show that the users are not as true to their musical preference as they purport, and would deliver a sobering reality.
Pictures of our planning processes: